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Detail Karya Ilmiah Dosen

Fredi Andria, Herman, Abdul Kohar

Judul : APPLICATION OF BUSINESS MODEL CANVAS (BMC) IN EMPOWERMENT OF BUMDESA MAKMUR JAYA
Abstrak :

Community Service aims to improve the ability of BumDesa Makmur Jaya in business management. This problem stems from the existence of a lemon plantation business managed by BUMDesa Makmur Jaya. The yields of the lemon orange plantation business have not been able to improve the performance of the BUMDesa because they are sold at low prices. To increase the selling value of the harvest, the lemon fruit harvest must be processed in order to increase the selling value, but the human resource capacity of BUMDesa Makmur Jaya has limited ability to increase the value of the harvested product. This Community Service is an effort to improve the ability of BUMDesa Makmur Jaya in improving its business performance. The method used is the application of the Business Model Canvas system model, the application of this business system model is carried out as an effort to implement Appropriate Technology as part of efforts to increase the competitiveness of BUMDesa Makmur Jaya. The result of this Community Service is the creation of a professional and competitive BUMDesa

Tahun : 2020 Media Publikasi : Jurnal Nasional Blm Akreditasi
Kategori : Jurnal No/Vol/Tahun : 2 / 2 / 2020
ISSN/ISBN : 2686-1046
PTN/S : Universitas Pakuan Program Studi : MANAJEMEN
Bibliography :

Departemen Pendidikan Nasional Pusat Kajian Dinamika Sistem Pembangunan (PKDSP). 2017. Buku Panduan Pendirian dan Pengelolaan Badan Usaha Milik Desa (BUMDes). Fakultas Ekonomi: Universitas Brawijaya

Amanda, Helmei Willy. 2010. Strategi Pembangunan Desa Dalam Meningkatkan Pendapatan Asli Desa Melalui Badan Usaha Milik Desa (Studi Kasus pada Badan Pengelola Air Minum (BPAM) di Desa Ketapanrame Kecamatan Trawas Kabupaten Mojokerto). Jurnal diterbitkan Fakultas Ilmu Sosial Universitas Negeri Surabaya.

Kotler, P., dan Keller, K. L. 2013 Marketing Management. England : Pearson Education.

Osterwalder, A dan Pigneur, Y. 2017. Business Model Generation : Pedoman bagi para Visioner, Penggerak Perubahan, dan Pendobrak. Jakarta : PT Elex Media Komputindo

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